News

Four Industry Leaders join ysura’s Board

Munich-based software vendor ysura GmbH is pleased to announce that four renowned experts joined the company’s advisory board to help the company expand their leadership as a high-end supplier of sales and marketing solutions to the pharmaceutical industry....
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Discovering the Rising Stars

In a previous blog post, we discussed the important of Key Opinion Leaders (KOLs) in the pharmaceutical industry. KOLs are health care professionals who carry influence at a medical, political or social level and can therefore promote certain treatments...
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ysura’s point solutions fill the missing gaps – and much more!

Pharmaceutical sales and marketing organizations are tired of big-bang products that promise everything, cost a fortune, take ages to implement and never quite work as advertised. Instead, more and more companies are looking for point solutions to cover...
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Life as an intern at ysura

I currently study Mathematics and Computer Science at McGill University, in Montreal, Canada but grew up in Munich. So I decided to come back over the Summer. My two-month internship at ysura was my first experience as software developer. It was great...
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ysura CRM 3.0 goes online

At the end of May, ysura CRM 3.0 goes online. This upgrade features a brand-new look and feel. Users will enjoy the streamlined, intuitive and aesthetically pleasing user experience. The ysura CRM was already known for its modern and efficient design....
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Die Vitamin C Roadshow zieht weiter. Nächster Halt 1. Juni in Berlin!

Die Vitamin C Frühstücksveranstaltung  – Nutzen Sie die Vitaminspritze für Ihr Unternehmen! Vitamin C ist eine lockere aber informative Frühstücksveranstaltung die durch ganz Deutschland tourt, bei der sich Pharma-Manager rund um Sales und...
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From 0 to 100 in four weeks: my start as a developer at ysura

After I decided to move from Israel to Germany I started looking for a job. ysura’s job ad caught my attention and so I looked into the pharmaceutical industry. I realised that this complex industry would be a special challenge for software developers,...
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Make Multi-Channel really count with Visual Activity Planning

Virtually all pharmaceutical companies have embraced the multi-channel approach. Many have provided their sales reps with new technology to facilitate webinars, personalized emails, conference management, digital content and all the other tools of effective...
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Who are the rising stars and why are they important?

Due to various regulations, the pharmaceutical industry cannot sell and market their products using traditional means. Sales and marketing material must stick entirely to facts that have been proven by neutral organizations such as the FDA or independently clinical...
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Beyond Data: Real-Time Intelligence for Pharmaceutical Sales and Marketing

Munich (Germany) 05 October 2016. In which neighborhood is the birthrate the highest? In which city is rheumatism growing fastest? In which region is the purchasing power for over-the-counter (OTC) products strongest? Armed with this data, sales reps...
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